I haven't done any large signs for Trader Joe's for a long time, due to changes which went on in my store. But Tuesday I got an assignment to make four signs for the front displays at the registers, each having mostly the same wording and image on them. One innovation is that we don't have to use the black background on our signs. We spray or paint them whatever color is assigned or chosen. I was assigned a red-white-and-blue Memorial Day theme, and I added the checkered flag for an "Indy 500" reference.
The crunch for your lunch would be either peanut butter-filled pretzels, or potato chips, on display in front of the sign.